Main Content
Learn and practice how to design marketing and public relations campaigns to educate and engage the public in this NJ Recycling Certification Program course.

Course Status Notice – Not Scheduled
We do not have an offering of this course scheduled at this time. Please join our email list to be notified when the next offering is scheduled!
Open to Recycling Certification Series Students Only!
Registration for this course is only open to students who are currently enrolled in the NJ Recycling Certification Series. If you would like to enroll in the program to become a Certified Recycling Professional, please contact Pamela Springard-Mayer at pspring@rutgers.edu or 848-932-7463.
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Course Details
Course Name: Improving Your Public Communication Skills
Course Code: ER0102YA26
Date of Most Recent Offering: November 12 & 13, 2025
Course Overview
This class is part of the NJ Recycling Certification Series.
It is a fact – no matter how good your message is, it won’t work if people are not exposed to it. In this course, you will analyze audiences to design public relations and marketing campaigns that will be heard! Part of the second day will be devoted to real-world case studies, put before the attendees so they can apply and demonstrate what they have learned.
Featured Topics
- Effective Writing
- Use of Graphic Design
- Media Purchasing (print, television, radio, cable)
- Applications for Social Media
- Public Relations Techniques
Who Should Attend?
If you are completing the NJ Recycling Certification Program in order to become a Certified Recycling Professional, you must take this course.
Meet Your Instructor
Bill Jamison

Bill Jamison is a communications consultant and an accomplished public speaker who has been teaching courses through Rutgers University since 2002. He is certified by the Centers for Disease Control (CDC) as a Crisis Emergency Risk Communications trainer and has decades of experience as a communications specialist with the New Jersey Department of Health (NJDOH).
Elyse Barone
Bio coming soon!
Student Reviews
“This class hits all aspects of communicating. It is very helpful. [Most useful was] how to do outreach and education; how to utilize social marketing.”
– Kristina Nieradka, Borough of South Plainfield
Recycling & Clean Communities Coordinator“The information is very useful in professional environment as well as personal and life in general. Communication is the key to successful relationship at work, home, or social gatherings.”
– Mark Ibraham, Borough of Somerville
Assistant Borough Engineer“The information really helps on key areas of communication. Explains what people are more interested in seeing and hearing [and] different ways to get the best and most informative information out to the community.”
– Kathleen Fischbach, Jackson Township Department of Public Works
ClerkContinuing Education Credits
The most recent offering of Improving Your Public Communication Skills was approved for 1.2 Rutgers CEUs (12 contact hours), as well as the following credits from professional organizations. We will reapply for similar credits the next time the course runs, but we cannot guarantee credit approval for future offerings.
New Jersey
NJ Certified Public Works Managers (CPWM): 10 Management Contact Hours
NJ Certified Recycling Professionals (CRP): 12 Classroom Recertification Credits
Program Questions? We’re Here to Help!
If you have any questions about Improving Your Public Communication Skills, please don’t hesitate to reach out to us.

Program Coordinator: Pamela Springard-Mayer
848-932-7463
pspring@rutgers.edu

Administrative Assistant: Claudine Oleskin
848-932-7204
coleskin@njaes.rutgers.edu
For registration assistance, please contact our Registration Department at 848-932-9271, option 2 or email registration@njaes.rutgers.edu.





